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The Embla Medical Q2 report is out. TLDR?
Here are some takeaways:
✏️In Q2 2024, Prosthetics & Neuro Orthotics sales amounted to USD 112 million and grew by 6% organic. Sales of high-end solutions continue to increase in Prosthetics, and we see solid performance in our newly acquired FIOR & GENTZ business in Neuro Orthotics delivering in line with expectations.
✏️Bracing and Supports (B&S) sales amounted to USD 38 million in Q2 2024 and grew by 2% organically. Sales performance in Americas continues to be indirectly negatively impacted by the cyberattack to Change Healthcare.
✏️Sales in Patient Care amounted to USD 76 million in Q2 2024 and grew by 9% organic driven by strong volume growth. Sales in the Americas were good in some locations but soft in others.
✏️Embla Medical announce its intents to unite its network of patient care facilities under a new common brand identity, called ForMotion. The ForMotion brand will be introduced in phases, beginning in select regions in the United States, and will eventually encompass the entire network of global O&P patient care facilities, currently operating under different brand names.
You can read the full Q2/H1 report from Embla Medical here.
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After 8 years in the O&P market on the manufacturer side, Calibration Marketing was started with the goal of helping those in the O&P industry that need marketing support to grow their business/clinic, or cover for someone on short term leave, but do not have the ability to have a dedicated marketing staff member on the team. Calibration Marketing offers the needed support on an ad hoc or project basis to help contain costs.
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